IKLAN ENAMEL DAN PENGGAMBARAN PERUBAHAN KOTA DI ZAMAN HINDIA BELANDA

Karina Rima Melati

Abstract


Ads enamel is present as part of a media phenomenon in the world of advertising
communication made with a complex reproductive techniques and has a characteristic that
distinguishes it from other advertising media. Factors affecting the visual content of the message in
the repertoire of developmental enamel advertising in Indonesia, developed along with the progress
especially in the areas of economy, as well as an attempt penetration with idioms - idioms to suit its
target market.
The next development was the emergence of new ideas in making an alternative
advertisement-based enamel, such as the packaging of food products (packaging), ashtrays, trays or
trays, seat backrest, backrest calendar, memo backrest, clocks, thermometers and so giant that
created with an attractive design.


Keywords: Ads enamel, Delineation change the city, Past the Dutch East Indies


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DOI: https://doi.org/10.24821/dkv.v3i6.882

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