Penyuluhan Pembuatan Video Profil Desa Bedoyo
Abstract
Desa Bedoyo memiliki potensi seni tari, karawitan, campursari, dan kerajinan yang memerlukan publikasi sebagai bentuk branding desa. Pembuatan video profil dirasa sebagai bentuk medium yang paling representatif untuk mendokumentasikan potensi budaya Desa Bedoyo.Penyuluhan ditujukan untuk mengenalkan pembuatan video kepada warga, meningkatkan keterampilan warga dalam pembuatan video secara mandiri, dan menghasilkan video profil yang berdaya jual. Video profil dikemas dengan tampilan yang modern, tetapi tidak kaku sehingga menarik untuk ditonton dengan gaya penceritaan “video branded content”. Meski video profil belum terselesaikan, materi yang telah diberikan: potensi desa, ide cerita video, pembuatan script, pengetahuan storyboard, diharapkan dapat menjadi bekal untuk secara mandiri menyebarkan informasi desa melalui berbagai media.
Bedoyo Village has plenty cultural potential ranging from dances, Javanese traditional instrument (karawitan), and handcrafts which are in need of publication for the village’s branding. A profile video is considered as the most representative medium to document Bedoyo village potentials. This workshop is aimed to introduce the art of videography to the community to increase their skill in independently developing their own profile video and publishing an appealing village profile video. The profile video will be told in a modern narrative, free from astute formality so that it will generate more interest to the public through the “video branded content” narrative. Although the video itself is not completed just yet, through the materials distributed to the community: village potentials, story ideas, script writing, storyboard making, it is hoped that these will be the foundation for the society’s creativity and independence in making and distributing useful information through various media.
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Renov, M. (1993).Theorizing Documentary. New York: Routledge.
Wibowo, Fred. (1994). Dasar-Dasar Produksi Program Televisi. Yogyakarta: Duta Wacana University Press.
DOI: https://doi.org/10.24821/jas.v1i1.4697
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